What the color you're wearing says about you

What the color you're wearing says about you

Color helps determine your mood, and affects how others perceive you. 

White
White: goodness, innocence, purity, perfection, completion

Black
Black: power, authority, elegance, mysterious, formal

Brown
Brown: earthy, solid, reliable, genuine

Yellow
Yellow: uplifting, optimistic, cheerful, happy, fresh

Orange
Orange: joy, warmth, enthusiasm, optimistic, fun, stimulation

Red
Red: energy, passion, action, ambition, determination

Pink
Pink: sweet, playful, cute, romantic, feminine

Purple
Purple: wealth, quality, fantasy, creativity, mystical

Blue
Blue: trust, loyalty, integrity, honest, dependable

Green
Green: balance, growth, renewal, nature, harmony

How we respond to color
• Colors evoke different emotions that help determine how we feel about products.
• These associations are based social, cultural and personal preferences.
• Brands use color psychology to influence behavior.

Color Temperature

 


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